I've got a bit of a love-hate relationship with technology. As
someone who regularly comes back from a quick meeting
to fi nd 20 new messages in my inbox, I can't help but dream
about going back to the days before emails, even if that would
mean cranking up that old friend the fax machine again.
On the other hand, I very much appreciate the internet as a
research tool (Encyclopaedia Britannica doesn't quite cut it
these days, does it?) and I'm thankful for the social networks
that help me stay close to family and friends abroad.
I also fi nd myself marvelling at my iPhone on an almost daily
basis. I mean, come on: if I paid a visit to my 90s self, there's
no way I'd be able to convince the Nokia brick-carrying
grunge girl before me that, in just 20 years' time, the copy of
Superunknown running warm in her Sony Discman will be
one of hundreds of albums saved as data fi les in her phone.
Or that she'll be listening to it on the train home from work,
while also doing the weekly shop (thanks for that, Ocado!),
checking tomorrow's weather forecast and setting the Sky+
box to record that show she's not going to be home in time for.
App technology really has come a long way in a short space
of time but, so far, the events industry has been quite slow to
pick up on its potential. But that's all about to change. As we
discovered when researching this issue, there are too many
great innovations out there to ignore. So here's to another 20
years of progress. I bet my future self won't believe we used to
switch our phones off at a conference.
Enjoy the read,
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