106 | squaremeal.co.uk
When you hear the name
Schweppes, you're no
doubt thinking of the
go-to mixer brand - the
ginger ale you mix with
your whisky, the stalwart
tonic accompanying your gin. And rightly so,
as this is a reputation well deserved, acquired
during the company's long history producing
mixers, cordials and lemonade. But now
Schweppes is gearing up to oer discerning
consumers a new range of
standalone soft drinks too.
Not every occasion is
a drinking occasion, and
adults are increasingly
choosing to drink mixers
instead of always electing
for the boozy option. Up until now, if you
were having a night o the alcohol, your
options at the bar were severely limited. Pint
of orange and lemonade, anyone?
But that's a thing of the past, thanks to the
introduction of new straight drink variants
Schweppes Sparkling Juices. These delicately
combine fruit juices and natural avours with
lightly sparkling Champagne-like bubbles,
or 'Schweervescence'. And with three
avours to choose from - Grapefruit Blood
Orange, Orange Cranberry, and Lemon
Elder ower - there's something for everyone,
and for every occasion too.
All three are both fresh and rened, and
created with an adult palate in mind. They're
particularly well suited to summer and of
course, thanks to that lightness and freshness,
they're an ideal and versatile accompaniment
to food, whether that's at an elegant dinner
table or a more casual BBQ.
And the packaging couldn't be better
suited to these grown-up soft drink occasions
either. Schweppes Sparkling Juices come in
elegant and stylish glass bottles, available in
both 750ml and 275ml sizes, as well as 330ml
cans. Plus, there's no need to worry about
that waistline - these sparkling juices are one
of the lowest-calorie
drinks on the market,
clocking in at 20kcal
per 100ml. All that to
oer, and no added
This new range
Schweppes is not just the master of mixers,
but of the standalone soft drink too, though
it's no surprise that the company has hit
the nail quite so squarely on the head with
these products. It does, after all, have a solid
232 years of experience under its belt, and
remains the UK's number one mixer brand.
That's a long time spent combining taste
proles perfectly tailored for an adult palate.
Centuries of experience
Innovation has always been a part of that
history. Back in 1783, founder Johann Jacob
Schweppe created the rst industrial
process to capture bubbles in a drink, and
Schweppes's Soda Water was born. Similarly,
the company has been producing Indian
Tonic Water since 1870, for which generations
of GT drinkers owe a huge debt of gratitude.
As these new Sparkling Juices prove,
Schweppes continues to create excellent soft
drinks for the adult palate, hundreds of years
later. And as a part of the new Sparkling Juices
launch, the brand has been brought bang
up to date, with a decidedly younger, more
modern image. As Schweppes so accurately
describes their new oerings: 'Grown up
tastes for grown up palates.'
This trio of new products means you'll
never be stuck for a proper soft drink again,
so keep an eye out for the new Schweppes
Sparkling Juices this summer.
MORE THAN A
Schweppes has always been the �nal word when it comes to
accompanying spirits, but it's now the brand to turn to when you
want a soft drink too. Introducing new Schweppes Sparkling Juices
The brand-new Schweppes Sparkling Juices
come in three striking �avours, namely
Grapefruit & Blood Orange, Orange & Cranberry
and Lemon & Elder�ower.
The �rst, Grapefruit & Blood Orange, is an
interesting combination of ripe citrus fruit with
the sharp tang of grapefruit, while the Orange
& Cranberry provides an alluring blend of sweet
and sour fruit. Meanwhile, the light Lemon &
Elder�ower is the most delicate and refreshing
of all, with bright citrus notes accompanied by
a hint of elder�ower - a grown-up lemonade.
These are made to work beautifully when
served on their own, but if you decide that you
do want to indulge in an alcoholic drink after
all, they will also serve as fantastic mixers for a
wide range of spirits, creating an entirely new
drinking experience with old favourites.
There's no doubt new Schweppes Sparkling
Juices have been created to meet the needs of a
modern, sophisticated adult palate.
'TASTE PROFILES THAT
ARE PERFECTLY TAILORED
FOR AN ADULT PALATE'
PHOTO: ROB LAWSON
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